For the first time, Xiaomi has topped worldwide smartphone sales statistics, dethroning Huawei as China’s most popular mobile phone manufacturer.
For the first time, Xiaomi is said to have surpassed Samsung to sell more phones globally than any other individual seller. According to Counterpoint, a market research organization, the Chinese business, which has long been a leader in the Indian smartphone industry, led worldwide phone sales charts in June 2021. If the full second quarter of 2021 is taken into consideration, Xiaomi still ranks second behind Samsung, according to its figures. However, the OEM increased its sales by 26% from May 2021 to beat Samsung, which is now experiencing supply restrictions owing to the Covid-19 issue in Vietnam, where Samsung manufactures a big number of devices.
Xiaomi now tops the worldwide smartphone sales charts with a market share of 17.1 percent in June 2021, followed by Samsung with 15.7 percent and Apple with 14.3 percent, according to Counterpoint. The market change appears to be the consequence of a number of market variables, including Samsung’s supply chain difficulties, Huawei’s decline in prominence as a result of US trade restrictions, and Xiaomi’s own growth in more expensive smartphone categories with its latest crop of handsets.
“Ever since Huawei’s slide began, Xiaomi has been making continuous and aggressive attempts to fill the vacuum left by this decline,” Tarun Pathak, research director at Counterpoint, said in a press statement. Huawei and Honor’s traditional markets, such as China, Europe, the Middle East, and Africa, have seen the OEM grow. Xiaomi was aided even more in June by the rebound in China, Europe, and India, as well as Samsung’s fall, owing to supply difficulties.” Xiaomi was the “biggest beneficiary,” according to senior Counterpoint analyst Varun Mishra “Due to a void left by Samsung’s A-series handsets’ limited supply, in the mid-range smartphone market.
Xiaomi’s flagship Mi 11 series, for example, may have had a big influence on the company’s reputation in premium smartphone markets. For example, the Mi 11 Ultra has earned significant critical praise for being the extreme, unabashed flagship smartphone that Samsung’s S-series and Note series phones are known for. While Xiaomi made gains in this market, Samsung’s lacklustre performance with the Galaxy S21 series, along with the absence of new Galaxy Note devices, may have aided Xiaomi’s breakthrough into markets where it had previously been absent.